Lanyardstore.com: Lanyards Company Announces Continuation of Million Lanyard Give
Million Lanyard Give
Los Angeles, CA (Vocus/PRWEB) December 07, 2010
After a generous outpouring of positive feedback, Lanyardstore.com will continue the Million Lanyard Give campaign that was launched last year. The program involves the donation of lanyards and lanyard products to schools, churches, and other non-profit organizations.
“I’m not sure if we ever anticipated this level of participation,” says co-owner David Lee. Lee reports that the company received over 10,000 requests for custom lanyards needed for youth programs, animal shelters, churches, schools and even Special Olympics. “We were overwhelmed by how many organizations needed lanyard donations. That’s why our company wants to let others know we are continuing to contribute as much as we can,” says the co-owner.
While one million may seem like a lot of lanyards to give away, the online company sold nearly eight million last year. However, Lee says nearly 10% of those orders contained misprinted or overrun lanyards. “Customers adjust their orders or there are accidental misprints…changes are made all the time,” says Lee. “We think we’ve found a great way to turn these mistakes into opportunities that aid other organizations.”
The program started last year when Lee noticed one of his customer service representatives asked to use some of the excess lanyards for her church fundraiser. His initial reaction was to stop her from walking out of the warehouse with free product. But he soon realized his employee had a great idea. “We literally had thousands of extra custom lanyards lying around that we couldn’t sell and could give to someone who needed them,” Lee explains.
Lee then gave his customer service rep the responsibility of submitting an action plan for how the company could use the excess lanyards. She timidly asked her employer if it was possible to donate one million lanyards to worthy causes. Lee approved the 18-month project that was soon named Million Lanyard Give.
Now, after 18 months of charitable donations, Lee reflects on the program. “Although we didn’t quite reach our goal of one million, we are encouraged that we have helped so many organizations,” he says. “We have now donated printed lanyards to schools, churches, charities, and have donated close to 100,000 custom pet collars to animal shelters.”
Lanyardstore.com has also announced it will begin a lanyard giveaway program on its Twitter account. The online company will randomly post tweets with instructions about how lucky fans can win 200 custom personalized lanyards.
Organizations can register for the Million Lanyard Give lanyard donation program by clicking on the “lanyard donation” link near the top of the homepage. Those interested in the Twitter Giveaway can follow the Lanyardstore.com at http://twitter.com/lanyardstore.
About Lanyardstore.com:
Lanyardstore.com began selling lanyards in 1999, and shortly thereafter formed the website http://www.lanyardstore.com, which sells custom lanyards and other printed ID products, neck wallets, badge holders and retractable badge reels. The online company also prints custom shoelaces, pet collars, dog leashes and child safety straps.
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